Elis Taiwan: Commercial

Elis is a popular sanitary product line made by Elleair, a company under the Daio Paper Group in Japan. To celebrate the 2021 release of Elis’ famous 「素肌の気持ち」sanitary pad line in Taiwan, the brand launched a campaign with Taiwanese actor Bruce Hung as the spokesperson.

Since the commercial was a mixture of live action and animation, I was able to work closely with the filming director as well as the animators.


year
| 2021
studio | n/a
client | Elis Taiwan
role | art direction, design, storyboard